Connecting with Everyone through Leadership Storytelling
Chicago SHRM Members Free Event | Non-Members $30
8:00 – 8:15am Networking / Welcoming / Announcements
8:15 – 8:45am Presentation / Discussion
Our desire to connect with each other is universal, even with those we have nothing in common with. The power of connection is vital to business communication and thought leadership. And no surprise since evoking emotion and persuading others into action through storytelling can lead to improved sales, stronger team-building initiatives and brand growth.
Whether you want to add punch to a presentation, motivate your team, pitch new business or stand out in the recruiting process, storytelling is the key to creating a memorable connection with your audience. Join Esther Choy, Chief Story Facilitator at Leadership Story Lab, to learn structured techniques to connect with your audience.
Speaker: Esther Choy
Esther Choy is the President and Chief Story Facilitator at Leadership Story Lab, where she teaches storytelling to institutional and individual clients who are searching for more meaningful ways to connect with their audiences. Leaders, in turn, use their stories to communicate authentically, inspire others and create lasting impact that they previously considered out of reach. Since 2010, Esther has combined the science of persuasion and the art of storytelling to help her clients gain a competitive edge.
Esther and her team have served clients such as United Airlines, the Chicago Mercantile Exchange Group, Tyson Foods, Eli Lilly, Brookfield Asset Management, US Cellular, SC Johnson, Northwestern Memorial Hospital, and the Robert R. McCormick Foundation.Esther is the author of the book Let the Story Do the Work: The Art of Storytelling for Business Success and her work can be seen regularly on Forbes.com, Virgin.com, Entrepreneur.com and Ama.org.
An alumna of Kellogg School of Management at Northwestern University as well as Texas A&M, Esther holds both an MBA and an MS in Higher Education. She is a lecturer with Northwestern Kellogg School of Management, and was recently a keynote speaker for both the American Bar Association and United Airlines.
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